Monday, January 29, 2018 / by Sean Zanganeh
Windermere Exclusive Properties Announces Change to Real Living LIFESTYLES
Windermere Exclusive Properties, one of the largest, most successful and respected residential real estate firms in San Diego County, today announced it has selected Real Living as its new franchisor. Additionally, the company announced its name will change to Real Living Lifestyles in April when its franchise agreement begins.
Ranked as one of the top five residential brokerages by the San Diego Business Journal, the company has experienced unprecedented growth, increasing in size to nearly 400 full-time sales professionals, eight offices. During 2008-2009, they experienced 77% growth in Sales volume with an impressive 50% growth in 2009-2010.
The company expects significant growth this year bucking the real estate downturn by adding offices and agents throughout the county.
“With our extreme growth the past few years, we attracted quite a bit of attention and were presented with numerous opportunities to expand even further,” said Steve Rodgers, president of Windermere Exclusive Properties. “Real Living is a tremendous fit, allowing our agents even more tools and resources at their fingertips to better serve home buyers and sellers.”
Rodgers knows about picking a real estate franchise. Prior to becoming president of Windermere Exclusive Properties, Rodgers was president and CEO of Prudential California Realty, Southern California, a Berkshire Hathaway-owned firm.
Founded in 2001 by longtime San Diego real estate industry owners and executives Mark Loscher and Jim Browne, they are poised for further expansion as Real Living Lifestyles. Loscher and Browne will continue as owners playing key roles.
“Bringing Steve Rodgers and his entire team of talented professionals into the Real Living family is a huge win for us,” said Harley E. Rouda, Jr., president of Real Living. “We’re extremely proud to partner with a firm of this caliber, whose reputation for market expertise, customer service and innovation is unsurpassed. We are excited about working with Steve, Mark, Jim and their team and growing in the Southern California marketplace.”
Real Living’s second major franchise agreement in Southern California in under two months, in January Dilbeck Real Estate, a prestigious Los Angeles County firm, selected Real Living. Combined, Dilbeck and Windermere Exclusive Properties add more than 1,000 agents and annual sales of $2.3 billion to Real Living’s national network.
“Our new Real Living franchise allows our agents to immediately benefit from being part of a much larger agent focused and driven organization: Brookfield Residential Property Services, Real Living owner and leading global provider of real estate and relocation services, and technology,” said Rodgers. It is a division of Brookfield Asset Management Inc., a global asset manager with more than $100 billion of assets under management. Rodgers continued, “Having the Real Living and Brookfield network behind us will serve to strengthen our locally owned, run and operated brokerage.”
About Real Living Lifestyles
Real Living Lifestyles, formerly Windermere Exclusive Properties, a leading residential real estate brokerage in San Diego, offers locally owned and operated services designed to support agents and serve clients. Lead by President, Steve Rodgers, the brokerage has grown to eight offices, 400+ agents and a dozen affiliated services. Ranked as one of the top five residential real estate firms by the San Diego Business Journal, they continue to expand offices.
Founded in 2001 as Windermere Exclusive Properties by Mark Loscher and Jim Browne, the brokerage has expanded with impressive growth and is supported by an expert staff of professionals who specialize in fields like agent education, home financing, video production, insurance, and new construction. For more information, visit http://www.rllifestyles.com
Real Living is a full-service real estate brokerage franchise company with a comprehensive and integrated suite of resources and services for franchisees and their sales professionals, as well as the consumers who work with them. The Real Living brand and its innovative concepts were recognized as one of the best by Entrepreneur magazine; won the Inman Innovator Award, and was named “The Most Promising New National Brand” by the Swanepoel TRENDS Report. Real Living is an affiliate of Brookfield Residential Property Services, a leading global provider of real estate and relocation services, technology, and knowledge. In 2010, Real Living maintained an industry-leading customer satisfaction rating of 96 percent based upon research by an independent research firm. For more information, visit http://www.realliving.com
Ranked as one of the top five residential brokerages by the San Diego Business Journal, the company has experienced unprecedented growth, increasing in size to nearly 400 full-time sales professionals, eight offices. During 2008-2009, they experienced 77% growth in Sales volume with an impressive 50% growth in 2009-2010.
The company expects significant growth this year bucking the real estate downturn by adding offices and agents throughout the county.
“With our extreme growth the past few years, we attracted quite a bit of attention and were presented with numerous opportunities to expand even further,” said Steve Rodgers, president of Windermere Exclusive Properties. “Real Living is a tremendous fit, allowing our agents even more tools and resources at their fingertips to better serve home buyers and sellers.”
Rodgers knows about picking a real estate franchise. Prior to becoming president of Windermere Exclusive Properties, Rodgers was president and CEO of Prudential California Realty, Southern California, a Berkshire Hathaway-owned firm.
Founded in 2001 by longtime San Diego real estate industry owners and executives Mark Loscher and Jim Browne, they are poised for further expansion as Real Living Lifestyles. Loscher and Browne will continue as owners playing key roles.
“Bringing Steve Rodgers and his entire team of talented professionals into the Real Living family is a huge win for us,” said Harley E. Rouda, Jr., president of Real Living. “We’re extremely proud to partner with a firm of this caliber, whose reputation for market expertise, customer service and innovation is unsurpassed. We are excited about working with Steve, Mark, Jim and their team and growing in the Southern California marketplace.”
Real Living’s second major franchise agreement in Southern California in under two months, in January Dilbeck Real Estate, a prestigious Los Angeles County firm, selected Real Living. Combined, Dilbeck and Windermere Exclusive Properties add more than 1,000 agents and annual sales of $2.3 billion to Real Living’s national network.
“Our new Real Living franchise allows our agents to immediately benefit from being part of a much larger agent focused and driven organization: Brookfield Residential Property Services, Real Living owner and leading global provider of real estate and relocation services, and technology,” said Rodgers. It is a division of Brookfield Asset Management Inc., a global asset manager with more than $100 billion of assets under management. Rodgers continued, “Having the Real Living and Brookfield network behind us will serve to strengthen our locally owned, run and operated brokerage.”
About Real Living Lifestyles
Real Living Lifestyles, formerly Windermere Exclusive Properties, a leading residential real estate brokerage in San Diego, offers locally owned and operated services designed to support agents and serve clients. Lead by President, Steve Rodgers, the brokerage has grown to eight offices, 400+ agents and a dozen affiliated services. Ranked as one of the top five residential real estate firms by the San Diego Business Journal, they continue to expand offices.
Founded in 2001 as Windermere Exclusive Properties by Mark Loscher and Jim Browne, the brokerage has expanded with impressive growth and is supported by an expert staff of professionals who specialize in fields like agent education, home financing, video production, insurance, and new construction. For more information, visit http://www.rllifestyles.com
Real Living is a full-service real estate brokerage franchise company with a comprehensive and integrated suite of resources and services for franchisees and their sales professionals, as well as the consumers who work with them. The Real Living brand and its innovative concepts were recognized as one of the best by Entrepreneur magazine; won the Inman Innovator Award, and was named “The Most Promising New National Brand” by the Swanepoel TRENDS Report. Real Living is an affiliate of Brookfield Residential Property Services, a leading global provider of real estate and relocation services, technology, and knowledge. In 2010, Real Living maintained an industry-leading customer satisfaction rating of 96 percent based upon research by an independent research firm. For more information, visit http://www.realliving.com